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What is local SEO
Local SEO is a type of SEO in which a business owner or
website owner while selling his products wants to reach only those people who
are living near by cities or districts and that’s why only to attract them for sales
and services
For example, if you need a car mechanic or a plumber for your
unfixed tap you always go towards local repair or fix shop that is where these
shop owners or mechanics place ads on for example TVS or Google or Facebook ads
and set criteria to find local clients and to boost their business. Also, when
search engines see that users are searching for local products or services then
they place local search results to help reach their solutions
Examples of local searches where mostly keywords are used
“New York plumber repairs service” or “New York car repair
service”
When a user types these type of keywords then search engines
for example Google or Bing those type of search results or business in the
front page which are trustworthy and have credible reputations of clients
posted online on social media which are called testimonials or reviews
For Business owners Google Business Profile is must for a
stand a chance to rank their businesses locally that’s why website owners are
suggested to optimize their local profiles as much as possible as during client
searches business owners’ profile also comes in Google Maps their distance and
time to reach their location etc.
On your profile when client leaves reviews then your profile
grows automatically and becomes trustworthy and also shows on Google search
results, meanwhile other customers who are looking for same services reads
those reviews and then offer or apply your offered services
Also, do guest post or link building of your website if you
are offering your services that would be also one of the factor to increase the
chances of your growing business.
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